Super Blogger Hacks That Every Writer Should Know

For some, blogging is more than just a hobby. If your site grows in popularity, before you know it, it could be a lucrative business. Every day, people make impressive incomes from their online publication, and you could do the same. If you are new to the world of writing and blogging, you need some tips to help you along the way. The trouble with blogging is that it sounds simple, but it is not. There are loads of things you need to do to ensure that your blog is a success.

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Identify your returning readership

Once you have written a few posts online, you will start to engage with particular readers. You need to know the difference between one-time visitors and returning readers. You can use analytic tools to see who, if anyone, returns to your blog on a regular basis. Once you have identified your key demographic, you can start to target them. Look at which posts were the most popular and try to tailor your content accordingly.

Avoid ego-centric writing

One massive mistake that most bloggers make is thinking that their blog is their personal diary. If you start every sentence with the word “I”, that is a sign that you are thinking too much about your opinion and not enough about the user. By all means, you can write some personal pieces but you should balance them out by also including informative posts. If your entire blog is all about you – what you wear, what you eat, what you watch – people will tire of it. You need to offer readers something when they read your site.

Inform, engage and entertain

While we are on the subject of informing your users, it is worth noting that this is an integral part of any blog. When you publish a new post, it should do one or more of the following three things. It should inform people about something, that could be a technique, an event or a hobby. It should engage with the users; you should ask them questions or challenge their opinions. And, it should entertain people – so, the language should be informal and the style might be humorous. Before you publish a post, consider whether it falls into any of these categories and if not, why not.

Take note of SEO techniques

If you want people to find your blog online, you need to know at least the basics when it comes to SEO techniques. Over the last few years, SEO in the UK has grown in popularity, and now most writers are au fait with the basic principles of it. If you fail to optimize your blog, it means that it will not appear on Google when people search for particular things. You might think that you can get most of your readers through social media networks. While you can grab some users via Facebook and Twitter, it is your SEO that will determine whether your blog becomes popular.

Increase user engagement

You want your readers to engage with your blog on more than just a superficial level. If you can encourage people to share opinions on your blog (in the form of comments or otherwise), it will help your popularity. You can, of course, run competitions on your page so that people have to communicate with you to enter. You should encourage people to submit guest posts to your site so that it becomes a community rather than a one-sided entity.
If you have high hopes for your independent blog, it will take some time to take off. You need to publish fresh content continually and keep working hard if you want to be a success.

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